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Your Guide to Award Success in 2025

Now is the perfect time to craft your award strategy for 2025. The first quarter is packed with...

Making Your Mark in 2025: PR Strategies for Q1

Hello, I’m Penny Joyner-Platt, founder of The Plattform. With years of experience on the newsroom...

Balancing Self-Employment and Parenthood: My Path to Building The Plattform

Starting a business is rarely a straightforward path. Building a business during a global pandemic while raising two young sons—Freddie, now 5, and Oliver, now 3—was a challenge I could never have anticipated but one I knew would lead to a place where I could make a meaningful impact.

Mastering the Social Media Landscape: Understanding Platform-Specific Strengths and User Behaviour

In today’s digital age, social media has become an integral part of our lives and a crucial tool for businesses and brands. However, not all social media platforms are created equal; each has unique strengths, audience preferences, and user behaviours.